Stock Photos Have Never Sold Anything

The smiling stranger in the hard hat on your homepage is not fooling anybody. People want to see your crew, your shop, your trucks, and the job you finished last Tuesday. We come out, shoot the real thing, and hand you a library you own forever.

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We Come To You And Stay Out Of The Way

Here is the part people are nervous about, so let us get it out of the way. You are not going to be directed. You are not going to stand against a wall with your arms folded. You are going to do your job while somebody photographs it, and about two hours in you will forget we are there.

That is deliberate, because it is the only way to get content that looks like your business instead of content that looks like a commercial about a business. The shots people stop scrolling for are the ones that feel like they walked in on something real.

  • A quick call first to plan the shots, so the day is not spent figuring out the day
  • Photo and video captured together, because sending two crews twice is somebody else's business model
  • Your team, your space, your equipment, your finished work, and your customers if they are willing
  • Vertical video shot properly for social, not landscape footage cropped down and hoped for
  • Editing, colour, and captions handled after, delivered ready to publish
  • Full usage rights, in web and print sizes, yours to use anywhere forever

Three Kinds Of Content, One Day

Most businesses need all three and end up buying them from three different people at three different times. We shoot them together, which is both cheaper and more consistent.

Photography

Team portraits that do not look like a DMV queue. Job sites mid-work. Finished results. Your shop, your trucks, your products, your hands doing the thing you are known for. Web-ready and print-ready.

Video

Short vertical video built for the way people actually hold a phone, plus longer pieces when the story deserves it. Walkthroughs, before-and-afters, process clips, and customer testimonials that sound like people instead of press releases.

The Words

Content is not just pictures. Service page copy, about pages, captions, email, and the occasional bit of storytelling that makes somebody trust you before you have met. Written by a person who talked to you first.

Content Is The Thing Everything Else Runs On

This is the service people skip first and regret fastest. Every other channel you pay for is limited by the quality of the material you feed it.

Your Website

A homepage with real photos of your real crew converts better than the same page with a stock image. Every time. It is not close.

Social Media

A month of posts needs a month of content. This is where the social media plan stops being a scramble and starts being a machine.

Your Google Profile

Google favours profiles with fresh, genuine photos, and searchers trust them more. Real photos on your profile are one of the quietest wins in local search.

Paid Ads

Creative is the single biggest lever in ad performance. The same budget with better footage is a different campaign. Ask anyone who has run both.

Hiring

Nobody good takes a job from a text-only listing. A career page with real photos of the place and the people is how you recruit somebody who is currently employed elsewhere.

Everything Printed

Trucks, signs, business cards, brochures, and the trade show banner you will need in eighteen months. Print-ready files, delivered once, used for years.

How A Content Project Runs

From first call to files in your hands, usually inside two to three weeks depending on the weather and your schedule. Vermont in March has opinions about outdoor shoots.

1

Plan

One call to decide what we are shooting and why. We build a shot list against the places the content actually has to work: site, social, ads, print.

2

Shoot

Half a day or a full day on location. You work, we shoot. We bring the gear, the lights, and the patience.

3

Edit

Selects, colour, retouching, video edits, captions, and every crop and size you are going to need. You see a gallery and give notes.

4

Deliver

Your full library, organized and labelled, in web and print versions, with usage rights in writing. Then we put it to work.

No Mystery Pricing

How content is priced

Content is quoted as a project, not a monthly guess. A flat figure in writing before we load a camera, tied to a defined shot list and delivery date.

What moves the number is how long we are shooting, how many locations, whether it is photo or photo and video, and how much editing the deliverables need. A half day at one shop is not the same job as three sites across two counties.

Or roll it into a monthly plan. If you want fresh content on a schedule rather than one big library, we can build recurring shoot days into your monthly marketing plan so social, ads, and your site never go stale.

Content Questions

We show up where the work happens, which is usually a job site, a shop floor, a kitchen, or an office, and we stay out of your way. Half a day is typical. You keep working, we keep shooting, and the only time we need you to stop is for the handful of shots that need you looking at the camera.

You are not going to spend eight hours posing. That is the fastest way to get photos that look like a brochure from 2009.

Yes, and you are in extremely good company. Most people who say that end up in the final cut anyway, because once you are two hours into a normal workday you forget the camera is there.

But if it is a hard no, we build around it. Your hands doing the work, your team, your finished jobs, your products, your space. The goal is that a stranger scrolling feels like they have met your business, and there is more than one way to get there.

You do. Full usage rights to everything we shoot for you, delivered in web-ready and print-ready versions. Put it on your truck, your business cards, your website, a billboard, whatever you want.

We may ask to use a few shots in our own portfolio, and we will ask, not assume.

Enough to run for a while, which is the whole point of doing it properly instead of in dribs and drabs. A typical half-day shoot yields a library you can feed social media, a website refresh, ads, and a newsletter from, rather than three photos and a shrug.

We will give you an honest estimate before the shoot based on what we are shooting, and we will tell you if one day is not going to be enough for what you are asking for.

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Let Us Come Shoot The Real Thing

Thirty minutes on a call and we will tell you what we would shoot, how long it takes, and what it costs. Bring the photos you have been meaning to replace. We will be kind about it.

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